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February, 25 2019

This month's #MamaCrush is a Mama you'll want to know! Melody Pourmoradi is the Founder of The Girllife Empowerment Series and author of XOXO, from a girl who gets it, published last May. She has been leading this important work for over 12 years to help young girls gain the tools they need to take them confidently into womanhood.  So whether you're a #girlmom, #boymom, have babies, toddlers or teenagers, Melody's knowledge and helpful advice is sure to make you think about how you can be a resource for those kiddos when they'll need it most. 

Melody Pourmoradi

Where do you live? Where are you from?

I live on Long Island, NY. I was born in Iran and raised in Toronto.

What are your kids’ names and ages?
Ella & Noa. Both 12.

Can you describe each child in a few words?
Noa - goal oriented, talented, compassionate.
Ella - creative, hardworking and thoughtful.

Can you tell us a little bit about the work you do?
I am a life/girls empowerment coach and I train passionate women to create income generating girls empowerment workshops in their own community.

How long have you been doing this and how did you get into it?
I have been coaching women  for 12 years and the more women I worked with, the more I realized that in our 20s, 30s and 40s we are repairing thought patterns and ideas that are holding us back. I decided that it was time to start building strong foundations for our young girls so that they could access their own power from a young age and allow that power to lead them through the ups and downs of their lives.

Melody on MamaCrush

Why is this work so important to you?
I can distinctly remember my own childhood and how little I valued myself. That lack of self worth really takes its toll on every aspect of our lives. I don’t want any young girl to feel the way that I did.

What are some of  the challenges that you think young girls today face? Do you think times are harder/easier/or just different for girls coming into womanhood now?
I think the biggest challenge facing young girls is social media and the selfie culture. It’s very difficult to truly establish their own identity when they are constantly scrolling and being bombarded with so many images of so called perfection. I feel that our girls are missing out on moment to moment experiences because they are putting their focus on how they represent something they have experienced rather than truly being in the moment and enjoying it to its fullest.

What advice would you give moms of girls?
Provide a safe space for your daughter to feel comfortable coming to you with just about anything. I know that it gets harder, especially as they enter adolescence but that’s one of the most important times to keep the lines of communication open. Create that open dialogue from a very young age. Tell them how powerful they are from the inside out. Keep the emphasis away from their physical appearance and more on their efforts and accomplishments.

What advice would you give moms of boys?
Treat your child as an individual and release expectations that society may place on your son simply because he is a boy. Encourage him to express his feelings and be in touch with who he really is. This work isn’t just for girls or boys. The importance of emotional intelligence is important for all of our young people.

What is your favorite thing about being a mom?
The friendship that I have with my girls. Taking time to do activities where we can bond like cooking or playing music is everything to me.

How has motherhood changed you?
Becoming a mother has inspired and encouraged me to work through my own challenges and access to my own power. You can’t teach what you don’t practice. My girls have been my greatest teachers.

Melody on MamaCrush

How do you manage doing this important work and managing being a mom; this so-called “work/life balance”?
My goal is to structure my days so that I work when my kids are at school and I am as present as I can be with them when they get back home. I feel very lucky to be able to do this on most days. I don’t really believe in a work life balance, some days are more challenging than others but as a family we always make it work. What’s been very helpful is that my girls have become a part of my business. They’re always coming to me with new workshop ideas and they are super helpful to me when we run our own physical workshops. I feel truly blessed to be doing the work that I do alongside them.

Words to live by?
Live life as if everything is rigged in your favor.

Thanks so much! We feel inspired! If you’re interested in learning more about bringing girls empowerment to your community, Melody is offering a free module to her training. Sign up for the Gratitude Workshop here.

Tags: coach, empowerment, mamacrush, march, popular


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